Yesterday, Pixability announced Pixability v4, one of the industry’s most advanced video ad buying solutions. Consumers overwhelmingly turn to walled gardens like YouTube, Facebook, Instagram, and Twitter to watch video. However, advertisers remain ill-equipped to activate advertising’s power within these walled gardens. Although combining these online video platforms provides advertisers with the reach of television […]
Why Facebook Edging Out YouTube for Video Views Isn’t That Impressive
For the first time, Facebook edges out YouTube for video views according to the August comScore data just released. While on the surface, Facebook having more video views than YouTube sounds very impressive, the reality is a lot less so. The numbers take into account videos viewed on Facebook that autoplayed, something users have been […]
Facebook Testing Self-Destructing Status Updates After Specified Time
Sometimes we wish we could erase a status update without having to remember to go back to it to delete it later. Maybe you want to post at 1am to see if any friends are at the bar – but you don’t necessarily want your mother or boss to see it at 7am when they […]
Satire Sites Hit With Facebook’s Related Articles [Satire] Tag
![Satire Sites Hit With Facebook’s Related Articles [Satire] Tag](http://www.thesempost.com/wp-content/uploads/2014/08/facebook-satire-2.png)
Facebook is trying to save gullible users some embarrassment by placing the word “Satire” in front of the headline for any satire news site they link to in their “Related articles” section on Facebook. Related articles pop up after someone clicks on a headline for another related story in their news feed. Because these headlines […]
Facebook Banning Incentivized Likes in Apps – Could Pages Be Next?
Are you incentivizing Facebook users by requiring them to like your Facebook page in order to get access to content through your app? Facebook is warning developers that this practice will be prohibited later this year. It has been a fairly common ploy in Facebook apps to lockdown some content or upgrade from users and […]
Those Facebook Ads You See Could Be Instagram Related
Marketers have been wondering how Instagram and Facebook would begin to merge on the advertising side of things, particularly when it comes to relationships between the two from an ad tracking perspective. And it looks like we have hit the point where ads can be targeted to users on Facebook because of an image they […]
Facebook Launches Save and Why it is Good for Facebook Pages
How often have you been standing in line somewhere, pulled out your phone for a quick Facebook check and see links you want to follow, but don’t have time in that minute long window you have while waiting for the cashier? Facebook is launching Save, a Pocket competitor, which is spun out of their Spool […]
Facebook Testing New “Buy” Button
Facebook is testing out a brand new feature – a “Buy” button which shows within a suggested post in a user’s news stream. The button displays on a sponsored post where a company shares a product, which includes information about the product, the pricing and the “Buy Button”. Facebook has selected a few small and […]
9 Ways to Increase Your Page’s Facebook Engagement
Facebook seems determined to reduce the organic visibility of all Pages posts, in a move that certainly seems tied to the company wanting to force those Pages to pay for exposure, rather than obtaining it for free. But what can companies do to ensure their content gets before the people who have liked their page? […]
Facebook Suggests Unfollowing Pages in News Stream
Pages on Facebook are getting hit again with a move aimed to reduce organic exposure in news feeds once again. Facebook is now suggesting users unfollow Pages when they appear within a user’s news stream, in a move that will reduce exposure for Pages.