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    Categories: GoogleSEO

How to See Wildcard Results with Google’s Auto Suggest Tool

It has always been amusing to start typing into Google the first part of a phrase and see all the crazy things that people search for.  But there is a way to do a search with a wildcard in the middle of the phrase you are typing into Google, which will bring up suggestions showing you words in the wildcard spot.

This particular result shows that Google might want to make it easier for users to find their bookmarks and favorites in Chrome 🙂

Results still have to have enough popularity to spawn suggestions with a wildcard.  If there are no popular results, Google will return autosuggest results as if the wildcard is not there.

It also gives SEOs a bit more power when using the auto suggest tool for things such as adding content.

Hat tip to Rand Fishkin for publicizing the find by Mary Bowling.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
Jennifer Slegg :Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.