John Mueller was talking about algo updates and how frequently they occur when he brought up an upcoming Penguin algorithm update. Here is a transcript of what he said (video is embedded below).
Some algorithms are a little bit more problematic in that we need to double check the data that they generate, for example the Penguin algorithm is something like that. So that is something that I believe has been almost 8-9 months or something like that. Some people probably know for sure.
That’s something I know the engineers are working on to kind of create an update to that as well. So that is definitely coming at some point.
Unfortunately he doesn’t reveal exactly when (although I am sure Barry Schwartz will ask at a future office hours), but it is good news that it is actively being worked on.
The Penguin algo was designed to decrease the visibility of “black hat” spam sites in the search results, using both traditional spam techniques such as keyword stuffing to some of the more technical or harder-to-spot spam.
The most recent Penguin update was released on October 4, 2013, which was the 5th version of the Penguin algo, also known internally at Google as Penguin 2.1.
H/T to Glenn Gabe.
Jennifer Slegg
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