Ryan Kartze shared this screenshot on Twitter showing how he was seeing a new refined search option for Google’s Product Listing Ads.
The screenshot shows that Google is now refining the Product Listing Ads based on the additional keywords used. The PLAs are also displayed in a carousel format for mobile, which isn’t surprising.
I am not sure if this is a test or a permanent change, but Google was previously not showing different ads based on refining the image search query.
Jennifer Slegg
Latest posts by Jennifer Slegg (see all)
- 2022 Update for Google Quality Rater Guidelines – Big YMYL Updates - August 1, 2022
- Google Quality Rater Guidelines: The Low Quality 2021 Update - October 19, 2021
- Rethinking Affiliate Sites With Google’s Product Review Update - April 23, 2021
- New Google Quality Rater Guidelines, Update Adds Emphasis on Needs Met - October 16, 2020
- Google Updates Experiment Statistics for Quality Raters - October 6, 2020