Google has been testing different positions for the Google local pack. While it normally shows at the top of the search results, above the organic listings but below AdWords ads, it has sometimes appeared after 1-2 organic results or even in the middle. But Google is now testing it at the bottom of the search results too.
This appears to be a limited test, as doing the search in a different browser showed the local pack at the top of the results instead of the bottom.
A few months ago, Google did testing with the local 3 pack near the bottom of the search results, with 3 organic listings showing beneath the local pack as well as near the bottom with only AdWords ads below.
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Jennifer Slegg
Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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