DMOZ closed earlier this year, meaning Google no longer had an updated outside source – beyond the webpage itself – for pulling snippet information when the webpage was lacking in meta description or suitable high quality on-page text that could be used within Google’s search results. So Google is asking site owners consider the meta description tags on their sites now that DMOZ is no longer being used.
This also means that the NOODP tag, the one that would prevent Google from using DMOZ as a source for the page, is essentially deprecated, at least for Google. Other search engines or services may still pull DMOZ information, but it was primarily the Google use of it that most site owners were concerned about. Bing still lists the NOODP tag in their page about what robots directives the Bing bot honors.
Google also reminds site owners about writing quality descriptions for their meta description tags so that the snippets Google shows are the most accurate and representative of the content on the page.
Jennifer Slegg
Latest posts by Jennifer Slegg (see all)
- 2022 Update for Google Quality Rater Guidelines – Big YMYL Updates - August 1, 2022
- Google Quality Rater Guidelines: The Low Quality 2021 Update - October 19, 2021
- Rethinking Affiliate Sites With Google’s Product Review Update - April 23, 2021
- New Google Quality Rater Guidelines, Update Adds Emphasis on Needs Met - October 16, 2020
- Google Updates Experiment Statistics for Quality Raters - October 6, 2020