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    Categories: AnalyticsGoogle

Google Analytics Working on Referral Spam Solution

Annoyed at all the spam referrals in Google Analytics telling you to buy followers or download website buttons?  Google Analytics is working on a solution to the problem.

At Mozcon today, Adam Singer from Google Analytics confirmed that they realize the spam referral issue in Google Analytics is an issue and they are working on solving the problem.

He says it will be a solution from Google itself, as there are a few third party solutions that people can use to deal with the issue currently.

Singer says they are making the change on a universal level, which means that the solution will be scalable as referral spammers add new URLs into the mix to keep spamming.

He didn’t say when it would be available but said it is something they are working on, as they know the problem is a “major PITA” for marketers.

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Jennifer Slegg

Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
Jennifer Slegg :Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.