We have all gotten those reminder emails from Facebook and Twitter, trying to tempt us to return to either social media platform and see what we’ve missed. It seems that now Google+ is testing that approach out too with emails to users. Thom Craver from Internet Marketing Ninjas sent me this screenshot of an email […]
5 Ways Social Media Affects Google Search Rankings
It seems like everything funnels through social media these days, and SEO should be included in that category. Not only are the two related, but social media actually has a direct impact on search rankings and overall SEO efforts. This can either be a positive or a detriment to your web pages – the choice […]
Hashtag Spam – How NOT to Automate Your Social Media
Oh the crazy life of a Community Manager! Somehow we are supposed to keep 12 different social channels active on 12 different schedules with custom content for each audience without losing our minds. If we are agency and not in-house, we are most likely running those twelve channels multiplied by several clients. There aren’t enough […]
Content Crisis: Why Losing Your Audience’s Trust Dooms Your SEO
We often talk about trust in SEO. We want links from trusted domains. We want Google to trust our sites. But today let’s talk about a different kind of trust – that of your audience. For publishers, content is your product and your brand. You establish a relationship with your audience through the content you […]
Third Party Sites Can Finally Embed Comments from Reddit
Reddit has often been a goldmine of information for website owners, and has been a major source of content for sites such as Buzzfeed, ViralNova, and the like. But while Reddit is hugely popular, the lack of an embedding feature for third party sites meant many attributions to Reddit were added in tiny font, if […]
Major WordPress Exploit Affecting Sites with Shareaholic Social Media Sharing Plugin
A major exploit has been discovered in the popular WordPress plugin Shareaholic earlier this month that has left some websites with spam from being hacked through the exploit, with many more sites that re vulnerable. Shareaholic is one of the two most popular social media sharing WordPress plugins, with over 100,000 active installs with AddThis […]
How to Productively Build Your Brand On Social Media
There is a frustrating (yet, quite obvious) reality associated with social media: Being seen and building presence takes a lot of time and effort. Your best bet is to attempt to be more productive with the time that you actually spend on the process. Here are nine ways that will make you a more productive […]
Social Sharing Buttons on Your Site? Consider Adding “Send as SMS” on Mobile Websites
When you see social sharing buttons on a website, the first things that come to mind are Facebook and Twitter, and then depending on the type of site, you might also see a Google+ or Pinterest sharing button. But if you don’t have a “Share as SMS” button, you might want to rethink that following […]