Gary Illyes responded to an interesting question on Twitter which questions whether Google puts more focus on keywords with higher search volume over those keywords with a lower search volume. @Jonny_J_ No. — Gary Illyes (@methode) July 30, 2015 In some respects, I could see why some would think this is a possibility. After all, […]
Best Practices for Optimizing Your Crawl Budget for SEO
This year one thing everyone seems to be talking about is crawl budget. But what is it, why is it so important and how can you optimise it for search engines? What is a Crawl Budget? Put simply, crawl budget is an imaginary amount of pages that Googlebot will spend attempting to crawl and index […]
More From Google on Blocked CSS & JavaScript Warnings
We have some more information about all those email alerts that Google Search Console sent to webmasters yesterday. How Many Messages Sent? If you were paying attention on Twitter, it seemed like everyone was getting these alerts. Google sent a lot fewer of them than they sent of those mobile friendly warnings a few months […]
How to Unblock All CSS & Javascript for Googlebot Using Robots.txt
If you have received one of the many warnings Google sent out about “Googlebot cannot access CSS and JS files” in your Google Search Console, there has been much confusion about how to ensure you are allowing Googlebot to crawl these blocked resources without potentially opening yourself up to security issues, as the commonly blocked […]
How to Find Blocked CSS & Javascript in Google Search Console
Have you received one of the new “Googlebot cannot access CSS & JS files” warnings but don’t know how to find out what has been blocked? Some will be for third party resources which Google has previously said webmasters do not need to worry about. While there are likely some false-positives, some of those are […]
New “Googlebot cannot access CSS and JS files” in Google Search Console
Google Search Console has begun sending out a brand new warning to webmasters who are blocking CSS and JavaScript on their websites. The new warning, also referred to as [WNC-658001] is send by both email and as an alert in Google Search Console for affected websites. Googlebot cannot access CSS and JS files on _____ […]
Google Ranks Desktop Content for Mobile But Check for Discrepancies
At SMX in June, Gary Illyes surprised many when he mentioned that Google still ranked the desktop page for their mobile search results. Maile Ohye later clarified that while they do rank desktop, they do run comparison checks to ensure the content “matches up” between the two, so that someone can’t be spamming mobile users […]
Making the Most of Micro-Moments at Your Small Businesses
It’s no secret; our rapid adoption of mobile devices is completely changing how we learn, search and buy. The traditional consumer journey models are undergoing a massive transformation. With consumer patience plummeting and expectations soaring, businesses that want to survive must adapt to these changes in order to stay in the game. Here are a […]
Yahoo Testing Light Turquoise URLs for Ads & Organic Search Results
Hot on the heels of Yahoo testing out purple titles in their ads and organic search results, they are testing out a wild shade of turquoise too. Here is a full page screenshot showing the new color they are testing. It is quite noticeable, but it also kind of has the look of search results […]
Google AdSense Publishers Required to Add EU User Consent Policy to Sites
If you are using Google AdSense and serve any visitors from the European Union, you are now required to ask those visitors permission to use their data. You have probably all come across instances where you see something asking you for permission for cookies on the top of a website, something that is especially common […]