Earlier this year, Google rolled out a major update to its search algorithm. Now, when mobile users access Google from their smartphone or tablet, Google will only display search results for mobile-friendly websites. If your website doesn’t pass Google’s Mobile-Friendly Test, it won’t be highly ranked in the mobile search results. For those of us […]
Halloween Online Marketing Stats & Shopping Trends
Halloween can be the kick-off to the holiday shopping season and Bing Ads has released data about Halloween shopping trends: Halloween Insights, Tricks And Treats For Digital Marketers. Shoppers tend to begin early or late, but Bing Ads found the majority starts early. One-third of Halloween shoppers begin before October, but one-third don’t begin shopping […]
Google Showing Organic Search Results Above Local 3-Pack
Google recently made a change to their search results where the local 3-pack results were now showing above all organic results, rather than showing the first organic result above the local pack like it did previously. But Google seems to have returned the organic result above the pack for some queries. Here is an example […]
Watch for New Owner WNC-582900 Google Search Console Alerts after Site Hacking
If you have ever had your site hacked, you know it is a pain to clean up the mess – usually in the form of spammy high value keywords and links – as well as fix whatever compromise led the hackers to gain access to compromise your site in the first place. But there is […]
Google Doodle for Canada’s First Day of School on Google.ca
Canada got its own Google Doodle today – featuring the new Google logo – celebrating the first day of school on Google.ca. While many schools in other parts of the world, including the US, have already gone back to school, the Tuesday after Labour Day in Canada is traditionally the first day back to school […]
Just Another Pothole in an SEO Client Relationship
As consultants, most of us have faced situations where a client decides to not follow our advice. It’s frustrating and disheartening and can often contribute to the deterioration of the relationship. If it does, guess what? It’s all on you! A consultant is just someone that offers advice. We’ve all received advice that we chose […]
Google Doubles Medical Conditions in Knowledge Panels & Adds Features
Google Google expanded their medical results earlier this year to bring detailed and verified medical information into the knowledge panel for commonly searched for medical conditions. Google is now enhancing this even further by doubling the number of medical conditions available via knowledge panel by adding more commonly searched conditions. This will bring the number […]
Google Testing New Expandable Local Knowledge Panel
Google is testing a local knowledge panel that starts collapsed and requires user interaction in order to expand it and see the additional details – details that are normally displayed by default. Here is an example for a search for “Internet Marketing Ninjas” with a collapsed knowledge panel. When expanded, it shows details like a […]
App Interstitial Warning Doesn’t Target Cookie Warnings or Other Pop-Ups
The new change Google is making to remove the mobile friendly tag and mobile ranking boost to webpages that show users an app interstitial – or app install box that covers most of the screen – does not impact other types of pop-ups or interstitials… at least not yet. This change is specific to those […]
Workaround for Search Queries Report in Google Search Console
For those who prefer the old Search Queries report in Google Search Console will be in for some disappointment – it appears Google is removing access to the old search queries report in favor of the new Search Analytics which launched earlier this year. Fortunately, for those who love the old search queries report and […]