At SMX earlier local this week, Google shared that they would begin showing ads within the local 3-pack. And it seems Google has now gone live. While it was believed the ads would display within the 3-pack, the ads – at least as Google is currently running them – are not within the 3-pack. Instead […]
New AMP Validator for Web & Chrome Extension
The AMP project has a brand new web validator for AMPlified pages to go along with the Chrome extension launched earlier this month. You can either provide an AMP URL or you can paste the AMP code directly into the validator to test it. It won’t find AMPlified for you, so you still need to […]
Don’t Make All Content Q&A For Google’s Featured Snippets
At SEJ Summit Santa Monica earlier this year, Maile Ohye from Google was asked about featured snippets. She mentioned that a good example of content seen in featured snippets at the top of the search results was Q&A type of content where the site is providing information and answers about the topic. This isn’t new […]
What is Coming to Google Search Console? Includes 90+ Days of Data
What is in the works to be added to Google Search Console? At Big Digital Adelaide, I had the opportunity to have a fireside keynote chat with Gary Illyes from Google, and one of the things I asked was what was coming to Google Search Console. He mentioned some backend things that the team was […]
Featured Snippets Reporting in Search Analytics Pipeline
Many site owners got excited with Google I/O when screenshots from Search Analytics showed featured snippet reporting in Search Console. Richard Gingras showed off the AMP reporting in Search Console which showed the addition of a few other reports, including featured snippets. At Big Digital Adelaide, I did a fireside chat with Gary Illyes from […]
Google Adds “Deal” Tag to Local 3-Pack and Local Finder Map Hotel Results
Google has added a new ad related tag to the Google Search results, this time a “DEAL” tag that shows next to hotel listings in both the local 3-pack and in the Local Finder map results page. The new tags are in green, and on the pages where these deals appear, the regular “Ads” tag […]
Site Wide Quality Score Ranking Individual Pages in Google Search Results?
We know that some algos seem to look more at an overall site while some are definitely page specific. But a question came up asking if all sites have an overall sitewide “quality score” that would directly impact rankings for the individual pages. The question: Is the overall sitewide quality score computed from individual pages? […]
Is There an SEO Benefit to Regularly Changing Footers for Freshness?
Should you change your footer text frequently in order to keep pages fresh? With the focus many SEOs have on keeping a site from becoming stale, there are many tricks SEOs use in order to make a site look fresh when it really isn’t, and changing up the footer text and/or link is one way […]
Site Recrawl Won’t Force Faster Google Panda Reevaluation
An interesting question about Google Panda came up in today’s Google Webmaster hangout, asking if forcing a recrawl of a site would cause Google’s Panda algo to reevalate it sooner. If this was possible, this could definitely speed up Panda recovery time. That said, before you get into the if it would work, there are […]
Google Adds More Comparison Reporting to Search Analytics
Good news for those who are loving the new comparison feature Google added for Queries in Search Analytics yesterday. Google Search Console has added more comparison features to Search Analytics, this time to Pages, Countries and Search Types. Site owners in can now compare two pages, countries devices or search types to see how well […]