If you are looking to get your images ranked in Google, John Mueller recently made a comment regarding indexing images that SEOs should take note of, that could impact sites relying on traffic from image search. In the last Google Webmaster Office Hours, someone asked about images being crawled when switching to a CDN or […]
Bing Adds Coupon Carousels to Search Results for Retailers
Bing has added coupons very prominently to their search results, highlighting numerous of the better known coupon sites for various retailer searches. It shows up for both “retailer name” + “coupons” as well as just for the retailer name alone. Here is an example. This one was showed up for the query “Home Depot”. When […]
Google’s Page Speed Algo Independent of Indexing
Does Google’s page speed algo, or how slowly a page loads, have any impact in indexing or are there no connections between the two? With the new page speed algo coming soon, there is definitely some confusion around it and if it changes anything with indexing. The short answer is theoretically, nothing is changing. But […]
Google’s Use of Readability, Reading Level & Vocabulary Metrics in Search Algorithms
We do know that Google is able to determine content that is high quality – or low quality – as well as being able to determine when content is nonsensical, such as the cases with spam content. But how does Google determine it? Do they use things such as evaluating the level of vocabulary, the […]
How Hackers are Hiding Content & Links via PNG Files
For nearly 7 years (of my 19 year SEO career) I did “forensic SEO”. From dealing with penalties, hacked sites to general traffic loss, sorting out why things are going wrong was my life. Over that time I’ve seen a lot of nasty hacks and negative SEO attacks. Recently, I was inadvertently dragged back in […]
Google Adds New “Best” Product Carousel to the Search Results
Google has added a new feature to the search results to highlight the “best” products when someone does a search for that particular product. The carousel is similar to the type of carousel we see on mobile search results. Each individual product is in its own card, with a star review score and number of […]
Google Adds Research Search Feature to the Search Results
Google has added a new section to the search results to help searchers research a product they are looking for. This new section is similar to the top stories style search feature, but instead uses it to highlight articles relevant to someone researching the search query. However, it does have some failings. Here it is […]
Google’s Mobile Page Speed Update: Everything SEOs Need to Know
Google has officially announced that mobile page speed will be a ranking factor. The new “mobile speed update” will launch in July 2018, giving site owners roughly six months to ensure their mobile sites will not be negatively impacted. It had been confirmed that mobile page speed would be included as a ranking factor, but […]
Google Adds “Best Answer” to the Search Results for Q&A Page Results
Google has added a new feature to the search results, marking a best answer in the search results when displaying a result from a Q&A type of webpage with possible answers. The example comes from StackOverflow and was shared by Alexis Sanders on Twitter. In addition to highlighting the best answer, it also includes information […]
How to Check Your Google Search Console Account for Beta Access
If you have a long list of properties in Google Search Console and are anxiously awaiting beta access, and are worried your beta access invitation went astray, there is an easy way to double check and see if you actually do have access to the beta or not. You just need to access the landing […]