Just a reminder if you have been waiting for the last minute before removing full page app interstitials from their webpages, pages will lost that mobile friendly tag in the search results and associated mobile friendly ranking boost on Sunday, November 1st. Google announced at the beginning of September that serving full page app interstitials […]
Google Prepared for Possible Spam in App Indexing
In yesterday’s app indexing hangout, Barry Schwartz asked if Google has seen any evidence of people trying to spam app indexing. And they haven’t seen it as much of an issue, at least not yet. Mariya Moeva from Google responded that she isn’t aware of any spam problems yet, but that it is definitely something […]
Google Working on Bringing Site: Info: Cache: To App Indexed Pages
Good news for those who are getting their apps indexed in the Google search results. Google is looking to bring the site:example.com, info:example.com and cache:example.com operators specifically for app indexed results. This is one of the things many app developers have been requesting for a few reasons. First, they want to be able to see […]
Sign Up For Google Android Search App Beta
Interested in another Google beta test? Google is accepting people into the Android search app beta. The test is for a version of the search app that appears to be a cross between the regular Google search app and Google Now. You will get access to new features Google is testing prior to them being […]
Google Testing Red Stars in Local 3-Pack & Mobile Results
We noticed Google testing red stars in both their AdWords ads and for reviews in the regular organic search results last week. They are now also testing it in local 3-packs as well, and in the mobile search results too. Here is a screenshot of the red stars in local: Google began testing red stars […]
New Google Search Ranking Boost for App Indexing API
Google is introducing a brand new ranking boost for popular app indexed content in the mobile search results, for those apps that use API app indexing. Mariya Moeva, a Webmaster Trends Analyst from Google, made the announcement at SMX East. With the API, Google gets access to data about which pages users visit the most, […]
Mobile Content vs Desktop Content: What’s the Diff?
The growing use of mobile devices for searching and researching information has changed not only how web marketers optimize for top search engine rankings, but it also forces us to rethink how to better engage with those mobile users. For years, as desktops dominated how people used the internet, the way content was presented hadn’t […]
5 Tips for Better Mobile Website Design: How to Prevent $2.5+ Million in Lost Sales
Earlier this year, Google rolled out a major update to its search algorithm. Now, when mobile users access Google from their smartphone or tablet, Google will only display search results for mobile-friendly websites. If your website doesn’t pass Google’s Mobile-Friendly Test, it won’t be highly ranked in the mobile search results. For those of us […]
Bing Ads Launches Android App
Bing Ads has finally launched a version of their Bing Ads app for Android users. They released an iOS version earlier this year and many had been anxiously waiting for an Android version of the app. The app is similar to the one for iOS, for those familiar with Bing Ads for iOS. It supports […]
App Interstitial Warning Doesn’t Target Cookie Warnings or Other Pop-Ups
The new change Google is making to remove the mobile friendly tag and mobile ranking boost to webpages that show users an app interstitial – or app install box that covers most of the screen – does not impact other types of pop-ups or interstitials… at least not yet. This change is specific to those […]