Google’s hybrid of knowledge panel and product listing ads have become familiar in the Google search results since we first spotted them last year. Last October they started showing them to mobile users as well. Now they have added another new component – local. When you search for a product that triggers these larger product […]
Google’s Goal for AMP: Work for Videos, Blogs, Photos & GIFs
It has been about a month since AMP went live and the dedicated AMP section opened at the Google Webmaster Help forums. And the AMP blog is taking the opportunity to highlight the most common questions they have seen at the help forums. In the Q&A, they do talk a bit more about the future […]
Google’s Upcoming Mobile Friendly Update Does Not Target Fake App Interstitials
Yesterday, Google announced that they would be increasing the strength of the ranking signal for sites that are mobile friendly. Google confirmed with The SEM Post that nothing else was changing with the mobile friendly update, it was only the strength of the signal that was increasing, but that didn’t stop some from speculating that […]
Google Increasing Mobile Friendly Ranking Boost in May
If you still haven’t made your site mobile friendly yet, you might want to get busy on that. Google is increasing the mobile friendly ranking boost associated with pages that are mobile friendly. As a next step in our ongoing efforts to help users find more mobile-friendly content, beginning in May, we’ll start rolling out […]
Google Working on Making AMP Compatible With Older Devices
If you have one of the latest mobile phones, you likely have seen AMP results when news results are displayed. But for those with older smart phones, AMP results might not be displayed… and arguably, it is those older – and often slower – phones could benefit from AMP even more than those with the […]
Google AdWords Testing Mobile “Available At” Local Third Party Stores
AdWords is testing a pretty unique style of local inventory ads. While normally local inventory ads highlight inventory available at the same store as the listed advertiser, these new ads are highlighting inventory at third party stores that are not directly connected to the advertiser, other than they happen to sell the products. For example, […]
App Install Cards Get Ranking Boost for App-Seeking Queries
At SMX West last week, Mariya Moeva from Google talked a great deal about app indexing in the Google search results. But she also touched on the area of app install cards/buttons that sometimes appear in the search results for mobile users… and more specifically, why we don’t see them as much anymore. The app […]
Google Finally Showing AMP Results in Chrome for iOS
When Google AMP first launched, many found it ironic that AMP results would not show up in Google Chrome or the Google Search App for iOS users. While AMP results showed in the news carousel in Safari, Google was only displaying regular non-AMP news carousels in Chrome and GSA on iOS. This has finally changed. […]
Google Considering Manual Actions on Fake App Interstitials Like Yelp Uses
If the fact some sites have been getting their mobile friendly tags in the search results along with the associated ranking boost, despite still serving what is essentially an app interstitial, it appears that Google is looking into taking action….manual action. I covered the issue at the beginning of January, showing how Yelp is serving […]
Google’s Tips for Troubleshooting AMP Errors
If you have been seeing some AMP errors show up for some of your WordPress posts, compliments of the wildly popular AMP WordPress plugin, Tomo Taylor, the AMP Community Manager at Google has posted some great troubleshooting tips for publishers yesterday. It was in response to a publisher who was still seeing hundreds of AMP […]