If you are a creature of habit and tend to not download a new version of Bing Ads Editor unless you need a new feature or it breaks, you better get downloading quickly as Bing Ads is ending support on March 31st on the Bing Ads Editor 10.4 and older.
The latest version of Bing Ads Editor is 10.7, which was released just over a month ago, and can be downloaded here.
It is not clear the specific reasons why versions 10.4 are no longer being supported. However, it is generally best to always use the latest version as they not only ad new features but also fix bug issues in previous versions too.
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Jennifer Slegg
Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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