Bing is also adding book buying options into their knowledge panel, following on Google’s addition to book purchasing options in their own knowledge panels.
While they have the option to buy it on both Amazon and Barnes and Noble, they have also added options to borrow in from a local library and to read an except on OverDrive, which rents ebooks through local libraries.
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Jennifer Slegg
Founder & Editor at The SEM Post
Jennifer Slegg is a longtime speaker and expert in search engine marketing, working in the industry for almost 20 years. When she isn't sitting at her desk writing and working, she can be found grabbing a latte at her local Starbucks or planning her next trip to Disneyland. She regularly speaks at Pubcon, SMX, State of Search, Brighton SEO and more, and has been presenting at conferences for over a decade.
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