While most SEOs who do disavows for clients have their own ways of making sense of their files, whether adding comments or making multiple files and combining them later into one before uploading to Google, John Mueller from Google was asked about advice on structuring disavows files to submit to Google. While some of the […]
Google Penguin & Spammy Links from Competitors
Negative SEO is always a hot topic, since the idea that a competitor can merely point a ton of crappy backlinks at a site to see it penalized is always a scary one to site owners. John Mueller was asked about spammy backlinks from a negative SEO perspective, specifically as it relates to Penguin. Since […]
Should you Disavow Links from Hacked Sites?
In yesterday’s webmaster hangout, the question was brought up about whether site owners need to disavow links from hacked sites. If a website identified as hacked by google (such as example.com) shows as linking to a site in webmaster tools, do we need to/should we disavow it? Or is google automatically not counting this? If […]
When Google Favors Shorter URLs Over Longer Ones in Ranking
URLs were a popular topic in yesterday’s Google hangout with John Mueller. Along with how important keywords in URLs are, he was also asked about the overall length of a URL and if shorter versus longer URLs played a part in ranking. What definitely plays a role here is when we have two URLs that […]
Number of Pages with Affiliate Content Hurt Site Quality?
The use of affiliate content and links when it comes to Google ranking is always a hot topic. In the recent Panda Algo Guide, I talked quite a bit about the role affiliate links and related content and the impact of it from Panda, including specifics that Google has previously said about affiliate content and […]
How Important are Keywords in URLs in 2016?
If you have been in the search industry for a long time, you will likely remember the days when having keywords in the URL was extremely important, and seeing page URLs like www.example.com/buy-keyword-keyword-keyword-online-now.html was pretty common. Obviously, much as changed with SEO since that was important 10-15 years ago. In yesterday’s hangout, someone asked how […]
Are Number of Reviews a Ranking Factor in Google?
Does Google view pages or websites with a higher number of reviews as higher quality than those without? John Mueller answered this question in yesterday’s hangout. Do note that when he answers, he does add the caveat that this may be different from how the local search results do their rankings, such as in the […]
Clarification from Google on Title Tags as a Ranking Factor
Last week, there was some drama over whether or not title tags were a ranking factor. While the headline stated that titles were not a critical ranking factor, what John Mueller had actually said was that “it is not the most critical part of the page.” This is true, while it isn’t THE most important […]
Google Search Console Alerts for Outdated WordPress & Joomla Sites
Google Search Console sent out another round of alerts to both WordPress users and Joomla users where they discovered that the site is running an older version of the CMS. Here is what the alert looks like. It gives sample URLs which is helpful if you have multiple installations of a CMS on a single […]
AMP Will Support Ads from 20+ Networks at Launch
One of the big issues with publishers when considering AMP – Accelerated Mobile Pages – is how advertising might be affected. After all, with many publishers relying on ad revenue, the potential loss of that revenue because of AMP could be a major issue. In a new blog post from the AMP Project, they announced […]