Google My Business has updated their “Improve Your Local Ranking on Google” page for local businesses. While there has been a lot of speculation and reverse engineering, this seems to be the first time they have given official guidance on ranking in the local 3-pack. According to Google, they determine local rankings based on 3 […]
Google Changes Sign In Flow for Leaving Local Business Reviews
Google has changed the login flow for those users who are not signed into a Google account but are trying to leave a review for a local business in the local knowledge panel. And it seems the change was likely made to combat pop-up blockers. Conrad O’Connell spotted the change and created this GIF of […]
Google Showing Recipe Videos in Recipe Carousels in Search Results
Short recipe videos are becoming increasingly popular, especially on Facebook where these videos – which can be viewed without sound with subtitles – are constantly being shared. Google is taking advantage of the popularity of recipe videos and are now showcasing them in their recipe carousels too. Here is an example: And while Google has […]
Advertisers Can Opt Out of Any Bing Ads Annotation
Not happy with how some Bing Ads annotations appear in your Bing ads in the search results? Or are concerned with ad annotation overload with your ads? Bing now supports the ability for advertisers to opt out of any of the annotations. If there are specific annotations you don’t want running for your ads, because […]
Google AdWords New Auto Ad Unit With Sponsored Local 3-Pack
Google AdWords is launching a brand new ad format exclusive to OEM automotive advertisers in the US. The new ad unit is the first of its kind to use swipeable imagery, allowing advertisers to showcase a vehicle while still keeping the other important text information on the screen. The ads are in two variations – […]
Google Adds Sharing to Knowledge Panel, Recipes & Other Search Features
Google is testing a new share feature within their search results. While it is most noticeable with the knowledge panel for company names, it is also showing for other features such as recipes, movies and more. Here is how it looks in desktop: Clicking on the share link, brings up the share box with icons […]
Google Recommends Individual URLs for Each Language
When it comes to websites that support multiple languages, there are many different ways to accomplish this. Some use a single URL strategy for all languages, others use subdomains or country-specific domains, while others change the URLs via parameters. But what is the best option for a site that is expanding into various languages, but […]
Google’s AMP Carousels Only Live in 12 Countries
Haven’t seen AMP in your country yet? Google has confirmed that AMP news carousels are only available in 12 countries right now. The countries are: Brazil Germany Spain France United Kingdom India Indonesia Italy Mexico Japan Russia United States The one surprising omission to this list is Canada, especially since Canada and the US are […]
Bing Ads Annotation Cause Landing Page Descriptions in Ads
Last week we wrote about Bing Ads pulling information from the landing page to insert into the ad copy in the search results… and now we know why. It is a from a Bing Ads annotation. First, here’s what it looks like in the search results, courtesy of Bryant Garvin. The usual ad copy is […]
How to Create AMP Pages in Drupal With Official Module
For those publishers waiting for better support for making AMP pages in Drupal, the new updated version of Drupal’s AMP module is now available. The AMP module (similar to a plugin in other CMS like WordPress and Joomla) also now has support for adding advertising blocks, including for Google AdSense, something that kept some publishers […]