There is a brand new AdWords Editor out. The latest version is 10.6 and is now available for download. Google has added additional support for advertisings utilizing Mobile App Install campaigns. While the campaigns must still be created within the AdWords interface, users can now manage the campaigns and create ads within the AdWords Editor. […]
Google Hangouts Adds Free Calling to US & Canada
If you are hosting a Google Hangout on Air, Google has launched a new feature which would allow you to call anyone in the US and Canada for free. Google seems to be promoting it as a service simply to chat via webcam with others, rather than specifically as a group hangout, which could definitely […]
Google’s John Mueller With More Penguin & Algo Update Info
A couple of days ago, John Mueller commented on a post asking if a Penguin penalty would definitely require a Penguin refresh to be lifted, which he confirmed it would, so long as the issues were fixed. The post got a bit more attention than Mueller likely expected, so he came back with a much […]
Facebook Video Changes Cause Unsafe Warnings When Sharing
Facebook has been making new video changes to make it more appealing for users and Facebook Pages to share video directly on Facebook rather than linking to a YouTube or other third-party video. But Facebook is clearly having some issues when it comes to sharing. I was sharing a video that had been uploaded to […]
New AdSense Product Listing Ad Units for Publishers
Google is introducing brand new Product Listing Ads for AdSense publishers that allow websites to include ads for specific products related to the webpage. The ads appear as related products on webpages that are also displaying similar products – this is actually similar to how Amazon shows ads for “related products” on their own website. […]
Google Clarifies Sitelinks Search Box Usage in Search Results
When Google added the new search box in sitelinks within the Google search results, there were certainly many questions about the new feature. Was it guaranteed to display if a webmaster sets it up? Would it only display for certain queries that would lead Google to believe that additional site: search would be warranted? Or […]
Google Showing Inline Knowledge Graph Snippets in Search Results
Alex Chitu at the Google Operating System Blog has noticed a new feature Google is testing in their search results – inline facts displayed underneath a search result listing. It is unclear when Google decides to display these inline knowledge graph snippets. For example, searching for “King of Rome” shows inline snippets, as does “King […]
Twitter Officially Introduces Buy Now Buttons on Tweets
Twitter has been dropping lots of hints about a planned ecommerce addition to tweets in the past couple of months. And those plans have finally been realized with the launch of “Buy Now” buttons in tweets. The new program is open to select Twitter accounts at this time, including Burberry, Rihanna and RED, however only […]
Google’s Webmaster Academy Now Available in 22 Languages
Back in March, Google re-launched the Webmaster Academy for English webmasters, which was essentially a roadmap – albiet a fairly basic one – of what webmasters should be doing to rank well in Google. It must have proven to be a hit, as they have updated it to include the academy in 22 languages. They don’t […]
Google Confirms Penguin Refresh Needed to Recover
It has long been debated whether a Penguin update is needed in order to recover from a true Penguin algo hit, or whether it is possible that you can recover despite the fact we haven’t seen a Penguin refresh for almost a year. General consensus is that an update is needed, but there are those […]