If you have an app, Google is adding additional support for app developers within Google Search Console (formerly Google Webmaster Tools). The most significant is they have created an alpha version of their Fetch as Google designed specifically for apps. To use the tool, you do need to have your app added as a property […]
Firefox Launching Sponsored Tiles Based on Browsing History
Six months after Firefox launched “Enhanced Tiles”, they are introducing a similar product, but this time most users will be seeing them. The program is first being launched in Firefox Beta before being released to all users in the main Firefox product. According to Techcrunch, they are mostly testing with in-house brand advertising, as you […]
Bing Adds New Applinks Markup Tester Tool
If you have an app you are making crawlable, Vincent Wehren from Bing has a pretty detailed blog post on the Bing Webmaster Blog today. At first, you may ask yourself: how do I apply my SEO chops to apps? How can I as the web search person help drive app installs through search? Isn’t […]
Google Asking Searchers What Needs Most Improvement
Google is testing a new survey in the search results. This one, rather than rating the search results, is instead asking “What aspect of Google Search needs the most improvement?” They ask webmasters to select an area they feel needs improvement and also offer a space for searchers to include another reason they feel needs […]
Google’s Quality Algo Update: What We Know About It
Google has finally confirmed what many of us suspected… they have made a change to their core search ranking algorithm, and it is being dubbed as the Quality Update or the Quality Algo, and formerly referred to as the Phantom Update, or Phantom Update 2. Changes were first noticed at the beginning of the month […]
Google AdWords With Matching Sitelinks & Descriptions
I came across this unusual Google AdWords ad, and it definitely caught my eye, since it had two identical lines in a row – the sitelinks in one line, and the duplicated sitelinks, without the links, in the description line. It could be just how the company decided to do their ad copy, rather than […]
Google Plans to Update Mobile Friendly Test Tool
Maile Ohye at SMX today announced that they will be updating their Mobile Friendly Test to be more granular and provide insight into other on-page elements. It is very likely these elements will be rolled into the mobile friendly algo as Google begins to add signals to the algo that will reflect issues beyond simply […]
Google Continuing to Work on Separate Mobile Search Index
Earlier this year, Gary Illyes from Google mentioned that Google has been working on a completely separate mobile index. This would see both desktop and mobile have its own set of search results which would be served depending on what the searcher was searcher with. Google is reportedly still testing two indexes as Maile Ohye […]
Google Webmaster Tools Renamed Google Search Console
Google Webmaster Tools is being renamed Google Search Console according to a post made on the Google Webmaster Central blog. It turns out that the traditional idea of the “webmaster” reflects only some of you. We have all kinds of Webmaster Tools fans: hobbyists, small business owners, SEO experts, marketers, programmers, designers, app developers, and, […]
Want to Test Search Analytics API from Google Webmaster Tools?
If you are interested in testing out the new API for Search Analytics in Google Webmaster Tools, you are in luck. Google is working on the API and John Mueller from Google is looking for those who are interested in testing it out. We are also working on an API for the Search Analytics feature, […]