Google has released a new version of the Google quality rater guidelines, and one of the most significant additions was creator reputation. Instead of just focusing on the reputation of the website itself, Google wants the raters to now look and see what the reputation is of the creator of the content. Does this person […]
Archives for August 2018
Google: When Asking for Links Isn’t a Link Scheme
For SEOs, links are very important part of any SEO strategy for all websites. However it can be a pretty geay area for site owners to request links, especially when those links are in exchange for something else, such as content or money. And for the most part, those are pretty clearly a violation of […]
Google Does Not Use Quality Raters for Machine Learning Algos
Whenever there is a new quality raters guidelines released by Google, there is always lots of speculation about what Google does with the data from those ratings. And does that include machine learning? Google confirmed that they use quality raters to evaluate potential changes to the search algos. They push out a change and then […]
Google’s Latest Core Algo Update Still Rolling Out
For those watching the search results to see how well (or not) sites have done with Google’s latest core algo update, you will need to watch for quite a lot longer. Google has confirmed that the algo update is still rolling out. Danny Sullivan from Google has confirmed that the latest update is still rolling […]
New Google Core Search Algo Update: What We Know
Google has confirmed a major algo update in their search results that was released this week. Danny Sullivan from Google confirmed this via twitter after many SEOs noticed major fluctuations in rankings. This week we released a broad core algorithm update, as we do several times per year. Our guidance about such updates remains the […]
Google Testing Reading Time Filter in Search Results
Google is testing a new feature in the search results that allows searcher to filter the search results by the approximate time it takes to read the article. The tool is accessed through the Tools filter. The new filter is a drop down that says “Any duration.” Then the searcher can choose between 3 time […]