AMP is one of the projects that Google has been pushing fairly hard recently. But there are some limitations to AMP. Despite its extremely load speed capabilities, there are still some thing that webmasters can’t do well while utilizing AMP. And one of those things is A/B testing. At SMX West on Tuesday, Dave Besbris, […]
Archives for 2016
People Submitting Good Spam Reports Get Higher Priority With Future Ones
Juan Felipe Rincon, Webmaster Outreach at Google, talked about spam reports and manual actions at SMX West. And one thing he revealed is about how Google prioritizes received spam reports. When you submit a spam report, you can do it within your Search Console account or without one. If you do it within Search Console, […]
Google Working on Conversational Shopping in Search
With the rise in mobile search queries, conversational search has become a huge part of how users are searching Google, particularly with the way voice search queries tend to be formatted when compared to desktop or type-in queries. During yesterday’s keynote as SMX West, Behshad Behzadi, Director of Search from Google in Zurich revealed that […]
Google Processes 35K Spam Reports Monthly, 65% With Action Taken
At SMX West yesterday, Juan Felipe Rincon, Webmaster Outreach at Google talked about manual actions taken on websites for a variety of reasons, covering everything from spam to hacked sites with content placed without the webmaster’s permission. But he did have some interesting new stats to share. Every month, Google receives 35,000 spam reports. These […]
Websites Can Serve AMP Pages on Subdomain or Different Domain
If you are implementing AMP on your news or blog pages, you have probably implemented it with a www.example.com/directory/amp/ method, where all AMP pages are within a subdirectory. The official WordPress AMP plugin uses this method, so it is fairly common. But what isn’t common is that websites can choose to serve their AMP pages […]
AMP Content Will Appear in Other Parts of Google Search
At SMX West yesterday, Dave Besbris, Vice President of Engineering, Google talked about the latest news related to Google’s Accelerated Mobile Pages. AMP has been pushed by Google over the past few months as an alternative way to serve mobile users by serving extremely fast webpages without a lot of added resources. AMP officially launched […]
Will AdWords Use AMP in the Future for Mobile Ads? Possibly
During today’s AMP session at SMX West, David Besbris talked about Google’s implementation of AMP and how they have integrated it within the search results. But one of the questions asked was about whether Google AdWords could start using AMP for AdWords ads. AdWords serving AMP landing pages… it is a pretty interesting thought. AdWords […]
Google Changes AMP Icon to Gray in Search Results
Google AMP has barely launched and Google is already tweaking how those articles are appearing in the Google search results. When Google was in testing and when it launched, all AMP articles had a green lightning bolt icon on them. But Google has now changed the color to a much less noticeable gray. Here is […]
Higher Site Crawl Rates Do Not Equal Higher Rankings in Google
When it comes to crawl frequency, everyone wants their pages crawled multiple times per day, even if nothing changes on the page, under the assumption that more is better. But do higher crawl rates translate into better rankings? The answer is no. John Mueller commented in another recent hangout that individual pages can have very […]
Google Treats Some Subdomains as Single Site, Not Multiple Sites
There has been a pretty fierce debate in the SEO industry on the issue of subdomains versus directories, and in what kind of situation websites should use each kind. But John Mueller made another interesting comment in the most recent Google Webmaster Office Hours. The question was a longer complicated question about the use of […]