There has been a great deal in the news recently about the role that fake news could have played in the US elections. Some are calling on Google to take a stand against fake news and remove it completely from the search results. What many don’t think about, however, are the huge repercussions if Google […]
Archives for December 2016
AMP Comes to Google Image Search But Not Images in Regular Results
If your images are on AMP pages, Google will now show the AMP URL, along with the icon, in the mobile image search results. Here is what it looks like: When viewing images in image search, you can’t actually tell whether the image is on an AMP page until you select and image and Google […]
Unruly Taps IBM Watson to Improve Accuracy of Online Marketing Campaigns
British ad tech company Unruly has turned to IBM Watson to create a new cognitive powered psychographic targeting tool to increase the effectiveness of digital video ads. Unruly DNA combines the company’s emotional intelligence tools with IBM Watson’s machine learning capabilities to help identify and engage the people most likely to increase a brand’s sales. Unruly […]
Google: Stats on Page Speed of AMP
There have been some questions about AMP speeds recently, with some external testing done by those attempting to figure out how fast – or not – AMP is. At State of Search in Dallas last month, Maile Oyhe from Google talked about AMP and how it relates to speed for users, and she revealed some […]
Automated Queries From SEO Tools Against Google TOS
Gary Illyes from Google has another reminder that using tools or services that send automatic queries to Google – such as to check rankings or indexing – are against the Google TOS. Periodically, new tools that get released will run up against Google’s terms of service (and against the terms for Bing as well, and […]
Reminder: There Is No Google Sandbox Affecting New Sites
Google has reminded site owners once again that there is no Google sandbox. The question came up on Twitter, and Gary Illyes commented again on the supposed sandbox. @seobybrett we don't have a Google sandbox — Gary Illyes ᕕ( ᐛ )ᕗ (@methode) December 12, 2016 There are still many sites, including “penalty checkers”, that promote […]
Google Adds Real Time Updated Sports Scores to Search Results
If you follow sports, you are probably used to Google showing you the score if you do a search for “<team name> score” such as “Canucks score”. But instead of needing to be reloaded to get the updated score, Google is now updating those scores live in the results without the need to reload, in […]
Google AdWords Expands Product Listing Ads on Right Sidebar
It looks like Google is expanding the size of the Product Listing Ads on the right sidebar of the search results. There are now some PLAs displayed with three rows of products, up from the usual two. When Google shows Product Listing Ads (aka Shopping Ads) in the search results, we either see one row […]
Google Expands Features of Property Sets in Search Console
When Google launched Property Sets in Google Search Console, while webmasters were happy to see Google doing something to address the issue of sites being spread across multiple properties – such as https and http as well as www and non-www – the lack of features that could be viewed with Property Sets was pretty […]
Google Adds “Test Your Site With Google” to Google Homepage
Google is testing a new prompt on their homepage, alerting searchers that they can test their sites with Google, and get a free report on improving it. Here is what it looks like: The link for testing goes to Google’s mobile page speed insights. It is interesting Google is promoting this on the homepage. […]