With so many sites autogenerating sitemaps, we don’t hear a lot about custom sitemaps or sitemaps where only a part of a site is on it. In yesterday’s keynote with Stone Temple, Gary Illyes from Google brought up an interesting aspect with sitemaps and how Google prioritizes crawling. If you use a sitemap that is […]
Archives for May 2016
Google: Don’t Nofollow Your Own Internal Links
Are you nofollowing internal links on your site? If so, you might want to remove them unless you have a pretty good reason to be using it. Recently, nofollowing internal links gained traction as many webmasters who received a recent outbound link manual action decided to nofollow every link on their sites, including internal links […]
Sneaky Mobile Redirects & Manual Actions: Google Warns Webmasters Again
Are you doing something sneaky with your mobile visitors by sending them off to third party sites, either intentionally or accidentally through a site being hacked? Google is warning again about sneaky mobile redirects in a new post on Google+. Google is specifically targeting sites where the desktop version is working as intended, but for […]
Google Analytics Adds AdWords Sitelinks Reporting
If you run Google AdWords, you might have gone the custom reporting route in order to better track sitelinks performance in your AdWords ads. But Google Analytics has made a chance to now offer Sitelinks reporting as a standard offering in their reporting. To access the new Sitelinks reporting, on the left sidebar choose Acquisition […]
AMP Reporting Updated in Google Search Console: More User Friendly
If you have struggled to sort out some of the AMP errors in Google Search Console, you are in luck. John Mueller has announced that Google has updated their AMP reporting to give clearer explanations of AMP errors and to sort them together. Today, we updated the categorization used there to better group similar issues, […]
AMP Coming to Local Businesses in Google Search Results
Google has been promoting AMP pretty heavily this year, and they have been very vocal about the fact they would be expanding it into other parts of the search results, even if they haven’t announced those what sections would be AMP=ed next. But we might have a clue about an upcoming area where AMP will […]
Google Removes Pricing Rich Snippets From Travel Industry Websites
If you are in the travel industry, Google has removed rich snippets from a variety of travel websites and are no longer showing pricing information for more generic search queries. John Mueller confirmed in yesterday’s hangout that flights are no longer showing pricing rich snippets. We have also noticed hotels are no longer showing pricing […]
How Google Handles a Site When It Changes Topic Focus
Something that periodically comes up is how Google will treat a site if it goes much broader or much narrower from the topic area it started in. Some shy away from straying too far from that topic, concerned that the signals and rankings that they have built up could somehow suffer when Google sees they […]
Time-Critical SEO Project Management – Classic or Agile?
Time-critical SEO project management – classic or agile? Many companies face the problem if they should manage their projects in a classic way, using a waterfall model, or if it would be better to use agile methodologies. Agile concepts like Kanban or Scrum offer a better flexibility with the disadvantage of impeded deadline planning. Especially […]
How Google Sees Links from Other Languages & Countries
Google has talked a bit previously about the value (or lack thereof) of links when they are coming from other countries or languages, even for links that are coming from countries or languages the website doesn’t target or service. The question came up again in yesterday’s Google webmaster office hours with John Mueller. Here is […]