Google has quietly updated their Store Name Guidelines to now state that listings cannot include emojis. We broke the news last month about emojis being used in store names in Google’s Product Listing Ads. A wide variety of emojis could be used and some were experimenting with using on-theme emojis to promote their listings. Here […]
Archives for February 2016
Google’s Remove URL Tool for Emergencies, Not Site Migration
While most SEOs know when to use Google’s remove URL tool, there are some people who don’t understand when they should and shouldn’t use the remove URL tool. John Mueller answered a question about whether someone should remove the HTTP version of a site via Google’s remove URL tool when they are migration a site […]
When Switching to HTTPS, Google Recrawls Faster to Process Move
John Mueller recently posted a Q&A for moving a site from HTTP to HTTPS. He has answered several questions readers had, and one of them was noteworthy for those who are making the switch to a secure site. When Google recognizes that a site is switching to HTTPS, Google will sometimes recrawl the site faster […]
Google Penalizes Japanese Link Network
On the Japanese Webmaster blog today, Google announced that they have penalized a Japanese link network for violating webmaster guidelines. They haven’t detailed which link network was penalized but I expect that information will be publicly available soon after penalized SEOs start talking about being hit with manual actions from this link network removal. この一環として、Google […]
Google’s Safe Browsing Will Now Block Deceptive Ads
Have you ever needed to download a file from a download site, only to play a virtual game of hide and seek of “which is the real download button and not the one that will install shady malware if I click the wrong one?” Or those “your flash player requires an update” ads? Google has […]
Check Google Search Console for New Structured Data Errors
Google has made some changed to how they are processing structured data markup, meaning you could have some new structured data errors pop up in your Structured Data section in Google Search Console. John Mueller made the comment on Google+ that along with the new support for JSON-LD in products and snippets, they have “cleaned […]
Google Using JSON-LD for Products & Reviews
We reported earlier this week that Google is now using JSON-LD for ratings and reviews in the search results. Google has officially confirmed JSON-LD for not just ratings and reviews, but also for products. Google has now updated their support page for ratings and reviews to reflect that JSON-LD is now available, which had not […]
John Giannandrea New Google Head of Search; Amit Singhal Leaving Google
Google has a brand new head of search. Many were surprised to see that Amit Singhal, the head of Google Search, is leaving Google on February 26th. Singhal has been a familiar figure for those who follow Google Search. His replacement has already been announced as John Giannandrea, who was the Google executive behind their […]
New Ways to Use the SEO Tools in Your Toolbox
We know: You like 2-3 SEO tools, you get used to how they work and nothing compares to them. But what about all the rest out there? There are other SEO tools, and they do great things for other SEO people. I want to share with you some of the personal SEO tools that we […]
Google Testing Recipe-Type Thumbnails Without Markup in Search Results
When we see recipe related thumbnails in the search results, we are used to seeing Google displaying a recipe related thumbnail when displaying recipe results with the schema markup. But Google appears to be testing showing thumbnails for food related articles which don’t have any recipe schema markup on the page. Ross Hudgens was the […]