There is no duplicate content penalty. Yes, really. The issue of duplicate content is a real one for webmasters. But Gary Illyes at SMX this week stressed that duplicate content is not a penalty and that it is just a myth – it is actually a filter. Even though duplicate content is not technically a […]
Archives for 2015
SEO Industry Salary Guide: What You Should Earn In 2015 [Infographic]
![SEO Industry Salary Guide: What You Should Earn In 2015 [Infographic]](http://www.thesempost.com/wp-content/uploads/2015/03/SEO-Jobs-Salary-Guide-2015-Conductor.jpg){kind=small}
SEO professionals are in high demand in 2015. Even better news – salaries also continue to grow. Both those findings come courtesy of Conductor, which crunched some data from 4,300 active SEO industry U.S. job postings on Indeed.com and Payscale.com. So whether you’re due for a raise, or perhaps considering a change of scenery, here’s […]
Google is Working on Completely Separate Mobile Index From Desktop Index
At SMX this week, Gary Illyes dropped a bombshell when he stated that Google is working on a mobile only version of the search index, which would see desktop and mobile have completely separate search indexes. Not only is it in the works, but Google currently has a team working on this, which definitely means […]
Google’s Gary Illyes Q&A on Upcoming Mobile Ranking Change
Added: We have an updated guide Everything You Need to Know About the Mobile Friendly Algo, which is updated with this information and more. At SMX West today, Gary Illyes was put on the hot seat by SEOs and moderator Barry Schwartz on the upcoming mobile changes to Google’s ranking algorithm for searchers on mobile […]
Google Webmaster Tools Plans Month Long #MobileMadness Help Campaign
As some marketers are getting concerned as the April 21st deadline to get websites mobile friendly before they are negatively impacted by Google’s new mobile ranking algo, Google Webmaster Tools is kicking off a month long #MobileMadness event to help get webmasters prepped and prepared for the change. Google announced that mobile-friendliness would begin to […]
It’s Time You Started Acting Like the Publisher You Are
You may not think of yourself as a publisher, but guess what? You are! Maybe you provide services to consumers or other businesses, or perhaps you manufacture or sell products. I get it, those things are your bread and butter. But in today’s online environment, you can’t sell anything unless you’re also effective at creating […]
Unleash Your Quality Score Beast Mode (Bing Ads Edition)
Thinking of getting fancy with Quality Score? It may be better to be more straightforward. Read on. Quality Score is the driving force in the PPC ranking algorithm at all major search engines; indeed, it has been since Google AdWords Select was released in 2002. You could do far worse than to model your strategy […]
Embed Twitter Videos Directly To Websites
If you post many videos directly to Twitter, you’ll be happy to know that now users can embed your videos directly. The new video embedding allows users to link the direct video, which will show as a traditional video screen, but it will also display the Twitter logo and the uploaders name and Twitter handle. […]
Google Splitting Google+ Into Photos & Streams
Google is splitting apart Google+, launching Google Photos and Streams, a standalone product for the popular photo elements that were included as part of Google+. Some of the Google+ features for photos have been pretty popular for users, but as it is linked to Google+, its growth was much slower in comparison to other standalone […]
How YouTube Will Enforce the No Sponsor Overlays Rule
YouTube video creators of them quite concerned ever since YouTube made the change that would prevent video creators from brokering outside sponsorships that would include an overlay of the sponsors logo want their video, and less that sponsor purchases an ad package directly from Google. This obviously has many YouTube creators concerned. Many have been […]