Bing Ads has finally launched a version of their Bing Ads app for Android users. They released an iOS version earlier this year and many had been anxiously waiting for an Android version of the app. The app is similar to the one for iOS, for those familiar with Bing Ads for iOS. It supports […]
Archives for September 2015
Google Testing New Expandable Local Knowledge Panel
Google is testing a local knowledge panel that starts collapsed and requires user interaction in order to expand it and see the additional details – details that are normally displayed by default. Here is an example for a search for “Internet Marketing Ninjas” with a collapsed knowledge panel. When expanded, it shows details like a […]
Build Your Brand: How to Become a Featured Twitter Chat Guest
(Personal) branding has become one of the most important marketing strategy components these days: well-known brands attract links naturally, people get hired based on their Klout, and everyone googles everyone before entering any business partnership. Your brand is your strongest asset: You can rely on your brand to build up new channels and expand your […]
FTC Targeting Videos Without Proper Endorsement Disclosures
The FTC has begun targeting companies for videos created without proper endorsement disclosures, following their recent crackdowns on fake reviews and tweet promotions without proper disclosure. The FTC cited Machinama for accepting payment to create videos promoting XBox One and games, without disclosing the fact they had been paid by Starcom MediaVest Group, an agency […]
App Interstitial Warning Doesn’t Target Cookie Warnings or Other Pop-Ups
The new change Google is making to remove the mobile friendly tag and mobile ranking boost to webpages that show users an app interstitial – or app install box that covers most of the screen – does not impact other types of pop-ups or interstitials… at least not yet. This change is specific to those […]
Workaround for Search Queries Report in Google Search Console
For those who prefer the old Search Queries report in Google Search Console will be in for some disappointment – it appears Google is removing access to the old search queries report in favor of the new Search Analytics which launched earlier this year. Fortunately, for those who love the old search queries report and […]
Google Adds Quotes to Knowledge Panels for Famous Individuals
Google has been adding quotes to the top of their search results recently in knowledge boxes. Now they have also been added to the knowledge panel for well known individuals in the search results. Google seems to include a sampling of quotes to include in their knowledge panel for individuals, and they do display when […]
Pages With App Interstitials Won’t Get Mobile Friendly Ranking Boost
Google is officially adding app interstitials to the mobile friendly test, a month after I spotted Google’s plans to add the change. This means that webpages that serve users an interstitial when they click through from the Google search results will be impacted by this change. App interstitials will begin showing as an error in […]
Google Launches Brand New Logo & Branding
Hot on the heels of Google creating parent company Alphabet, Google has now released a new logo they feel better reflects the many facets and areas of Google. The Google still uses the same familiar color scheme that users know and love, but with a brand new typeface to go with it. Here is the […]
Google Deprecating Web Hosting via Google Drive… Finally
Google is deprecating discontinuing support for those who host websites on Google Drive, a little known feature that has been available for three years, but one that has definitely caused issues. “Websites” had been hosted via Google Drive with a googledrive.com/host/[doc id] address, but that left plenty of room for some confusion when it came […]