It is wonderful that the Internet makes it so easy to obtain information, tips, recommendations, and other learning opportunities to enhance your digital marketing knowledge and skills, which will help grow your business. Also, there are many free or inexpensive webinars and meet-ups, where you can get the advice from industry professionals. I’m on the […]
Archives for September 16, 2015
Google No Longer Displaying 7-Packs for Local Results in Tablets
Last month, Google was still displaying the old local 7-pack to searchers who were searching from a tablet. But not any longer. Now doing a local search on a tablet device will trigger the same 3-pack that matches what we see in both mobile and desktop results. The 7-packs are no longer being shown at […]
Google Adds New Preview Book Button to Knowledge Panels
Tired of Amazon being the main place you have to go to in order to preview books you are interested in purchasing? Google is getting into the preview book game with a new option they are currently testing that allows searchers to preview a book by clicking on a new box in the knowledge panel. […]
HTTPS Gives Websites an Edge in Competitive Markets
Gary Illyes has said previously that HTTPS acts as a tie breaker in the Google search results. In the hangout this week with Bruce Clay, Illyes says that it acts as a tie breaker, but that it can also give an edge for websites in competitive market areas. If you are in a competitive niche […]