Bing Ads has finally launched an app for iOS users who want to be able to easily manage their campaigns from an iPhone or iPad. View performance of their accounts, campaigns, ad groups, ads and keywords Edit budgets and bids Pause and enable campaigns, ad groups, ads and keywords Receive critical alerts such as notice […]
Archives for April 2015
Be Wary of Blocking Googlebot with “Bad Bot” Blocking Software, Including Wordfence
There has been a definite increase in the number of reports on webmaster forums, including the Google ones, and many of the reports involve the popular WordPress plugin Wordfence. Google has never published a list of IPs they crawl from, as those IPs can change at any time. They also have bots used for specific […]
How Hot Is Video Ad Buying and Marketing Technology? Follow the Money!
If marketers want to know how hot video ad buying and marketing technology has become, then they should listen to the advice of Deep Throat, the informant who helped reveal the Watergate Scandal: “Follow the money.” Recently, three companies in this sector have announced new rounds of funding, indicating that investors think video ad buying […]
Google’s Change to Chrome Showing non-HTTPS Site Warnings Launching in Chrome 42
Ilya Grigorik from Google has posted a reminder that Chrome 42, the browser’s next stable build, will start displaying expired certificates. We have known for some time that Google was making the change, as back in January they announced that Google would begin flagging non-HTTPS sites in an upcoming build. Google recommends downloading Chrome Canary […]
Google Showing Specific Product Answer Box with Amazon Link for Generic Product Searches
We have seen Google display answer boxes for some highly competitive search terms before, but now they are showing specific products with a commercial link to buy the product, but for when searchers aren’t searching for that specific product, but when searching for a general product query instead. CognitiveSEO was the first to spot the […]
3 Ways to Force Google to Reindex Pages for Mobile-Friendly Tags
Are you cutting it really close to the line when it comes to the April 21st mobile-friendly ranking change? Or is Googlebot seeming to ignore many of your pages to check and see if they are indeed mobile friendly? There is a way you can prompt Google to send Googlebot to reindex those pages in […]
Japanese Courts Order Google to Remove Reviews from Google Maps
The court in Japan ordered Google to remove two negative customer reviews from Google Maps that were left anonymously on a location of a medical clinic. According to TechCrunch, Google is “considering our options”, so it is likely we could see an appeal. But it is unknown if the two reviews have been removed already. […]
Google Now Autocompletes Popular Brands for Non-Brand Searches
Google auto suggest to them going through some significant changes recently. The latest is Google is now auto suggesting brand names when you do a generic search – even if that brand name does not have a single one of the search keywords in it. Rand Fishkin of Moz was the first to notice the […]
No Need for Separate Mobile Sitemap Unless Designed for Feature Phones
When you have finished making your site mobile friendly, do you need to submit a mobile sitemap as well? In the Google Webmaster Help forum, the question was raised about mobile sitemaps, if a separate mobile sitemap is required once a site is made mobile friendly or if they should just duplicate the regular sitemap […]
Amazon Sues Companies Selling Fake Product Reviews
Amazon is fighting back against companies that sell fake product reviews for products on their site. Amazon has sued Jay Gentile, who runs the website buyazonreviews.com. They are also going after the unknown owners of buyamazonreviews.com, bayreviews.net and buyreviewsnow.com, according to GeekWire. “While small in number, these reviews threaten to undermine the trust that customers, […]