When emojis were first spotted in the Google desktop search results, we knew it wouldn’t be long before someone would be testing them out. And Expedia seems to be the first one people noticed who is testing this in live search results. Barry Schwartz posted about two emojis Expedia is running, but they are actually […]
Archives for April 2015
How the Top 25 Newspapers are Handling Mobile Traffic
Pew Researched released their State of the News Media 2015 report, and one of the things they highlighted was the fact many newspapers have more mobile visits than they do desktop. For 19 of the top 25 newspaper sites and associated apps in overall traffic, mobile traffic exceeded desktop by at least 10%. For five […]
Your New Advantage on Mobile Search
If you haven’t been hiding in a cave for the past few months you’ll know that April 21st marked the beginning of the rollout of a mobile index by Google. Essentially, instead of creating a mobile algorithm to favor mobile sites they decided to create a whole new index of sites that are mobile-friendly to […]
Facebook No Longer Allows Pages to Add Photo to Link Posts
For many Facebook page owners, if Facebook didn’t use the correct image they wanted for a post on a Page, even if one was correctly tagged for use on Facebook, it was a simple solution to simply upload the correct photo to go along with the link being shared. But Facebook appears to have disabled […]
URL Displayed Returning to Google Webmaster Tools
If you are a webmaster with multiple sites – especially those who tend to have multiple sites in the same or similar industries – it can be easy to forget exactly which site you are looking at when logged into your Google Webmaster Tools account. Google used to display the URL of the site you […]
Google Reminding AdSense Users About Mobile Friendly Algo
Google seems to be expanding their reminders to alert webmasters about the new mobile friendly algo that was launched last week. While we have seen reminders within Google Webmaster Tools, they have added a new alert at the top of the Google AdSense login page to alert any publishers about the mobile friendly algo in […]
Google Looking for Feedback on Challenges of Video Content on Sites
Are you creating video content for a website or app? If so, Gary Illyes from Google is interested in hearing the challenges you are facing when it comes to having video content. I’m reading this article on Digiday titled “WSJ now has a 40-person video team cranking out 40 videos a day”. You should also read […]
What Happens When You Search for “Google” on Bing?
In one of my recent random keyword searches on Bing, I thought it might be funny to see what happens if you tried searching for “Google” on Bing, which I suspect probably happens on a regular basis. And looks like Bing is having some fun with it, while encouraging people to consider just using Bing […]
Facebook’s New Login Guidelines for Apps Reduced Number of Permissions Requested
Facebook changed their guidelines for apps that make it easier for users to see exactly what permissions each app is asking for, as well as giving users the ability to approve or decline each guideline setting in each app. The end result? These apps ended up requesting fewer permissions from apps. Particularly for older apps […]
Not Goliath? Dominating AdWords Won’t Be Easy
With all the talk of bootstrapped startups, advantages of “nimble players,” and Davids taking down Goliaths, you might be excused for exhibiting an excess of optimism as you enter the PPC fray, even if you’ve heard scary stories about rising click prices. I’m a big proponent of the personality, ingenuity, speed, and agility you find […]