Anyone who is marketing financial services online should be concerned with a new Google test. Google is now displaying a very large mortgage calculator that appears directly under the top AdWords ads that appear on the page. This calculator, in such a prominent position, will result in many websites that offer calculators to lose clickthroughs to […]
Archives for December 8, 2014
YouTube is Offering Bonuses to their Largest YouTube Video Stars
YouTube is offering bonuses to their largest YouTube video stars, in a move made to prevent an exodus of their largest draws the video platform. With other companies aggressively courting the most popular YouTube video creators, Google is taking steps to ensure they stay loyal on YouTube rather than defecting to a competitor. Facebook has […]