Even seasoned SEOs can sometimes stop and wonder “Did I do that robots.txt right?”, especially when dealing with more complicated robots.txt files that might disallow certain directories or certain bots. There are a few robots.txt checkers out there,but sometimes even the responses can be confusing for new webmasters. Fortunately Google has just released a new […]
Archives for July 16, 2014
Control Your Negativity! (With Shared Negative Lists)
I’ve had the opportunity to audit hundreds of AdWords accounts over the last decade. I’m happy to say that the “face-palm” horrible accounts that I see are decreasing in volume as the bar is raised in our industry towards effective management. I am starting to see the opposite problem though – overly optimized accounts. That’s […]
Bing Index Quality Team Plans Increased Webmaster Communications
In a brave move, Igor Rondel from the Bing Index Quality team has a new blog post where they admit they need to do a better job at communicating with webmasters. Now, they aim to make this change with more frequent announcements from their team about changing and insights, in addition to what webmasters hear […]
Google+ Now Allows Nicknames Instead of Real Names
One of the major concerns people have had with Google+ is that users could not use a nickname or a fake name as their name on the social media platform. Instead, Google+ had a strict policy that only real names were allowed. Google+ has now made the change that opens up the platform to names […]